To get the most out of your Eau de Toilette, spray the perfume on pulse points, such as the creases of your knees and elbows, where the warmth of your body intensifies the fragrance. After applying, avoid rubbing or dabbing your skin, as this can break down the scent and cause it to fade more quickly. If you prefer to apply the fragrance to your wrists, be sure to reapply after frequent hand-washing, as this can rinse off the scent. It's also important to refresh your fragrance regularly; replace it after 12 months, as perfumes older than a year may lose the integrity of their original scent.